SEO report of shopethical.org.au

Redirected to www.ethical.org.au/3.4.2/

Shop Ethical! | Your ethical consumer guide

www.ethical.org.au/3.4.2/

Error! The "meta description" is missing, the page has no summary description!

   

 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.ethical.org.au/3.4.2/

Character length : 25

Title
Shop Ethical! | Your ethical consumer guide
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

Linkedin19

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Shop Ethical! | Your ethical consumer guide

Character length : 43

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 7%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
004100
Heading structure in the source code
  • <H4> What are you supporting when you shop? Get the low-down on the environmental and social record of companies behind common brand names. Shop with a clear conscience.
  • <H3> Latest News
  • <H3> Featured Pages
  • <H3> Connect
  • <H3> Legal
Word cloud
  • shop9
  • ethical9
  • guide7
  • clothing6
  • electronics4
  • get4
  • issues4
  • all3
  • food3
  • care2
  • app2
  • shopping2
  • sign2
  • news2
  • companies2
  • today2
  • edition2
  • buy2
  • church2
  • school2
  • behind2
  • personal2
  • updates2
  • new2
  • involved2
  • home2
  • household2
  • drink2
  • informed2
  • brand2
Keyword matrix
wordtitledescriptionsheading
shop
ethical
guide
clothing
electronics
get
Two Word cloud
  • get involved2
  • for updates2
  • clothing edition2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 13 images on this web page.

Alternate attributes for the following 13 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.10
Flesch Reading Ease
64.50
Coleman Liau Index
12.00
Automated Readability Index (ARI)
3.40
Dale–Chall Readability
6.80
SMOG Index
7.90
Spache Readibility
5.00
Number of letters
2445
Number of words
498
Number of sentences
149
Average words per sentences
3
Number of syllables
818
Syllables in words
814
Average syllables in words
1.64
Number of words in first three syllables
100
Percentage of word / syllables
20.08
Words not in Dale-Chall easy-word list
210
Words not in Spache easy-word list
169

 Technologies

Mobile optimization
Mobilnezet ellenorzes - warning
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>1
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>1
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
6,714 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.ethical.org.au/3.4.2/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.ethical.org.au/3.4.2/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/js/jquery-ui-1.9.2.custom.min.js?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/js/tinynav.js?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/tinymce/js/jquery.appendo.js?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/js/jquery.colorbox-min.js?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/js/jquery.flexslider.js?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/js/twitter.js?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/js/frontend_inline.js?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/jquery-collapse-o-matic/js/collapse.js?ver=1.6.6
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.7
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce/assets/js/frontend/add-to-cart.min.js?ver=3.0.3
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce/assets/js/jquery-blockui/jquery.blockUI.min.js?ver=2.70
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce/assets/js/js-cookie/js.cookie.min.js?ver=2.1.3
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce/assets/js/frontend/woocommerce.min.js?ver=3.0.3
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce/assets/js/frontend/cart-fragments.min.js?ver=3.0.3
  • http://www.ethical.org.au/3.4.2/wp-includes/js/wp-embed.min.js?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce-australia-post-extension-pro/includes/assets/australia-post-checkout.js?ver=0afbe7e49511258d8fc8b002f8b3788a
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/js/jquery-ui-1.8.20.custom.css
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/colorbox.css
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/js/flexslider.css
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb-child/style.css
  • http://www.ethical.org.au/3.4.2/wp-content/themes/organicweb/styles/paper1.css
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.7
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/jquery-collapse-o-matic/light_style.css?ver=1.6
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce/assets/css/woocommerce-layout.css?ver=3.0.3
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce/assets/css/woocommerce-smallscreen.css?ver=3.0.3
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce/assets/css/woocommerce.css?ver=3.0.3
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/SecureFrame_WooCommerce/css/secureframe-style.css?ver=0afbe7e49511258d8fc8b002f8b3788a
  • http://www.ethical.org.au/3.4.2/wp-content/tablepress-combined.min.css?ver=9
  • http://guide.ethical.org.au/includes/2013/css/guide_menu.css
  • http://www.ethical.org.au/3.4.2/wp-content/plugins/woocommerce-bulk-discount/css/style.css?ver=0afbe7e49511258d8fc8b002f8b3788a
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Traffic

Alexa
673844

Main traffic sources

 Links

We found a total of 95 different links.
Internal links: 87
External links: 8

External links:

Link text (anchor) Link strength
category
company
brand
product type
http://www.facebook.com/shopethical
http://twitter.com/ethicalshopper
All
Like us on Facebook

Internal links:

Link text (anchor) Link strength
http://www.ethical.org.au
http://www.ethical.org.au/get-informed/sign-up
HOME
THE GUIDE
ISSUES
GET INFORMED
GET INVOLVED
SHOP
ABOUT
CONTACT US
Appliances
Baby
Clothing
Electronics
Food & Drink
Household
Office Supplies
Personal Care
Pet
Retail
Toys
Print Guide
App
Clothing
Electronics
Food & Drink
Household & Personal Care
Issues
New! Electronics
Clothing
Why Shop Ethically?
5 Principles
News
Sign Up for Updates
Go ethical at school, work, home, church
Campaign
Spread the Word
Resources
Volunteer
Workshops
Movie Nights
Fundraising
All Products
Shop Ethical! app
Shop Ethical! book
Stockists
Other books
Fregie sacks
FREE STUFF!
DONATE
Introduction
About Us
Ratings & Assessment
Media Mentions
Testimonials
FAQ
http://www.ethical.org.au/3.4.2/be-inspired-timeline
http://www.ethical.org.au/3.4.2/ethical-shopper-action-calendar
http://www.ethical.org.au/3.4.2/ethical-app
http://www.ethical.org.au/3.4.2/local-harvest
http://www.ethical.org.au/.. /shop-ethical-electronics
http://www.ethical.org.au/3.4.2/brands-map
Buy the Guide
Mobile Guide
Clothing Edition
Buy it today!
More information
Shop Ethical! Clothing edition
365 clothing brands to be audited
The ACCC takes Murray Goulburn to court
Health ministers give hemp in food the green light
Greenseas goes FAD-free following public outcry
Fashion Revolution Week (April 24-30)
Electronics Guide – New!
Go ethical in your school
Go ethical in your church
Run a workshop or tour
You can get involved!
All the issues
Sign up for updates
Suggest a company/brand
Report an error
Newsletter
Contact us
Copyright
Privacy Policy
Disclaimer

 Website security

IP
103.9.170.230
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H4 : What are you supporting when you shop? Get the low-down on the environmental and social record of companies behind common brand names. Shop with a clear conscience., ( 315.390625px from top )
  • H3 : Latest News, ( 873.140625px from top )
  • H3 : Featured Pages, ( 1166.890625px from top )

 Typos

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